Labels & Packaging Design, Perth
Quality packaging and label design is part of your brand experience, make sure your products stand out on a crowded shelf!
Is your product retail ready?
Whether you need a label design, wine label design, or a complete packaging design, we’re here to help get your product flying off the shelves.
Labels come in all shapes and sizes, from food and beverage to skincare and apparel. Whether it’s a product label, wine label, swing tag, or custom packaging, the right design makes all the difference.
In a crowded marketplace, your label is more than just packaging—it’s the first handshake between your brand and a potential customer. Professional label design grabs attention, conveys quality, and sparks curiosity, all in a matter of seconds.
A well-crafted label communicates a lot in a small space. It’s a visual storyteller, subtly influencing how your product is perceived. That’s why investing in professional product label design is essential. A polished, strategically designed label builds trust, signals credibility, and encourages that all-important “yes” from your customers.
Often underestimated, labels are powerful branding tools. Think about how often you’ve scanned the shelves, waiting for that one jar or bottle to stand out. That moment is your chance to make an impression. With thoughtful design, your label becomes more than just packaging—it becomes a captivating slice of shelf real estate that showcases your message, amplifies your brand personality, and creates a lasting connection with your ideal audience.
Examples of product labels and packaging designed in Perth!
Click to enlarge
Label Design FAQs
-
Custom label design varies based on the complexity of the design. Sometimes labels come as a suite with different flavours or variations.
Label pricing generally falls into three distinct tiers:
Basic DIY Templates
Best for simple adjustments, and basic product labels.Professional Graphic Designers:
$400 - $800.
If you are chasing a cohesive look that fits with your brand and you require top quality printing files for a great outcome - then this is the best option for you.Branding Agencies:
$1,000 – $2,500+.
For top-end commerical brands who require full scale market research for high end products such as cosmetics or large breweries with extensive ranges.
Remember that the design fee and printing fee for labels are separate, so ensure you allow budget for printing once you have your new design completed.
-
Yes, we craft bespoke, high-quality label designs for all products including wine labels, skincare, and food products.
-
Yes! We love bringing your ideas to life. We can take your sketches and build upon them, offering expert font and layout recommendations to elevate the concept into a beautiful final label.
-
Labels provide a small amount of real estate to catch a buyer's attention on a busy shelf. Perfecting the layout and hierarchy is essential so your core message doesn't get lost, while ensuring the final design truly reflects your brand's personality.
-
Yes, we manage the entire process for you—from bespoke label design to the final print production. We provide expert guidance on paper stocks, shapes, and specialty finishes, working alongside our preferred printers to deliver a flawless final product.
-
We provide professional label design for all types of products including:
Food Products
Wine and Alcohol
Coffee
Honey
Sauces and marinades
Cosmetics
Skincare
Essential Oils
Candles
Supplements
Cleaning Products
Pet Products
Craft Beer
Gourmet Products
-
Yes we do!. Sea Pixel Creative specialise in professional wine label design for wineries, vineyards and boutique producers throughout Perth and Western Australia.
Whether you're launching a new wine, refreshing an existing range or creating a premium label for a limited release, I can design labels that reflect your brand while meeting commercial printing requirements. Every label is prepared as print ready artwork with the correct dimensions, bleed, colour settings and finishes.
I can also assist with related packaging and branding, including bottle neck tags, cartons, tasting notes, shelf talkers, promotional material and winery branding to create a cohesive look across your range.
Whether you're producing a single vintage or an entire collection, I'd love to help bring your wine to market with a label that stands out on the shelf.
-
Most commercial printers require your label artwork supplied as a press ready PDF with the correct bleed, crop marks, CMYK colour profile and embedded or outlined fonts. Depending on the design, they may also require layered files to show specific areas for embossing or foiling.
When I design your label, I prepare all artwork to professional printing standards and can supply the file formats your printer requires. If you haven't chosen a printer yet, I can suggest a printer or also liaise directly with your preferred printer to ensure the artwork is set up correctly for their specifications.
This means you don't need to worry about technical file requirements, the artwork will be ready for production.
Label Design Process
1. Discovery & Brief
Let's connect! Whether it's a phone call, an email brief, or an in-person meeting, we'll discuss your objectives, target market, budget, and timeline. We'll also talk about your product, packaging, competitors, and any regulatory requirements that need to be considered.
2. Packaging Specifications
Before the design begins, we'll determine the size and shape of your label and discuss the packaging you'll be using. Whether it's a bottle, jar, box, pouch, tube, or tin, understanding the physical product ensures the design fits perfectly and functions as intended.
3. Research & Concept Development
This is where the creative process begins. I'll immerse myself in your brand and industry, exploring colours, typography, imagery, and styles that will help your product stand out on the shelf. Careful consideration is given to your target audience and the personality you want your brand to convey.
4. Label Design
I'll create a custom label design that balances creativity with practicality. Product names, ingredients, nutritional panels, barcodes, and mandatory information are thoughtfully arranged to ensure the label is attractive, easy to read, and compliant with industry requirements.
5. Review & Refinement
You'll receive the design concepts for feedback and revision. Together, we'll refine the artwork to ensure it aligns with your vision and communicates your brand effectively.
6. Print Preparation
Once approved, I'll prepare press-ready files to your printer's specifications. I can also organise professional label printing and advise on finishes such as matte, gloss, textured stocks, metallic foils, spot UV, and waterproof materials.
7. Packaging Extensions
As your business grows, your branding can be extended across boxes, swing tags, cartons, brochures, point-of-sale material, and websites to create a consistent and memorable brand experience.
8. Future Product Variations
Once your label template is established, introducing new flavours, fragrances, sizes, or product variants becomes simple. Future additions can be completed quickly while maintaining consistency across your range.
Label Design Package
Professional, print ready label design for food, beverage, cosmetics, health products and retail packaging. $500+gst
-
Let’s schedule a chat about your label requirements, brand and product review, target market, competitors and packaging and print requirements.
-
Up to 3 initial design concepts
Designed specifically for your product and packaging
-
Professional layout of your supplied label content including:
Ingredients
Nutritional panel
Directions
Warnings
Storage instructions
Contact details
Barcode placement
Batch/date area
QR code placement (if required)
(Client to supply final approved text)
-
Up to three client revisions on chosen concept
-
Design prepared to allow for required information such as:
Barcode
Net weight
Country of origin
Mandatory warnings
Nutrition panel
-
Realistic label mock-ups on your jar, bottle or packaging.
-
You'll receive:
Print ready PDF
This package is for *1 kind/label
For additional flavours or variants add $400+gst per label.
-
If required, we can organise printing quotes, communicate with your printers, supply artwork to correct specifications.
*Above pricing is for one kind.
Optional Extras
-
For additional flavours or variants
-
If you would like your label design resized for different packaging we can adjust the layout to suit.
-
Artwork for additional Nutritional Panels
$60+gst
-
$30+gst
-
-
We can organise printing quotes, liase with printers and supply specific label artwork as required.
POA.
-
A customised branding guidelines document for your logo and branding
$220+gst
*Above pricing is for one kind.